Building Service Contractors, or BSCs, spend their days performing more types of roles than many other members of the Commercial Cleaning Industry. Their business operations hinge on relationships that are built and maintained over time through impeccable service, deep knowledge of product and process and savvy navigation of an ever-changing competitive landscape.

Often business owners themselves, BSCs understand that the services they provide must support their customers’ bottom line. As product and labor costs both continue to rise, conversations often become educational as the BSC teaches their customers about the value of their service to overall business operations.

Starting a conversation with a BSC can be tough: you don’t always know exactly which hat they’re wearing at the moment. Focusing in on a few key concepts will get through no matter what problem they’ve just come from solving, or where they’re headed next:

• Pricing: Offering cost savings to the BSC helps them deepen their relationships with their customers by passing those cost savings along
• Ease of Adoption: The easier your product is to adopt makes a direct impact on a BSC’s ability to train their staff and their ability to work through turnover
• Product Support: How do you stand by your product? If a BSC is confident that your organization will be a reliable resource they will be more likely to consider using your products to support their relationships

Now that you know what makes BSCs tick, you’ll need to find the right partner to introduce you to them. Contracting Profits, part of the CleanLink family of brands, is published specifically for this important audience. In fact, it’s the official publication of BSCAI, the Building Service Contractors Association International. Let’s talk soon about how you can use Contracting Profits’ rich suite of digital, print and event-based opportunities to add BSCs to your client base.

If you haven’t had the chance, be sure to watch our 15-minute presentation on the state of the commercial cleaning market in 2024.

Questions? Feel free to reach out and I’ll be happy to answer them. Looking forward to connecting soon!

April Preisler
(414) 368-6876
april.preisler@tradepress.com