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Marketing 360 - keeping you in the know
Welcome to the August edition of Marketing 360! This month we look at ways you can get free publicity and a summary of October marketing opportunities that can make a difference in your fourth quarter sales.


Free Publicity: Announce Your Company Products and News to 175,000 Buyers Get your latest press release, case study, personnel appointment, product announcement, or other company news in front of the entire cleaning industry! Send us your news for posting on CleanLink.com and in our CleanLink Cleaning Insider daily eNewsletter by adding corinne.zudonyi@tradepress.com to your distribution list.


October Marketing Opportunities That Should Be on Your Radar

NEW SPONSORSHIP OPPORTUNITY
Cleaning Summit Midwest 2019
Contracting Profits and Facility Cleaning Decisions magazines are hosting a new, one-day educational conference and networking event for building service contractors and facility cleaning managers. As a sponsor, you get to connect with 50-75 end users face-to-face plus have your brand prominently visible before, during, and after the event.
October 24, 2019 at the Harley-Davidson Museum in Milwaukee, WI.

Sponsorship details here: https://www.cleaningmediakit.com/resources/marketing/2019/CleaningSummitSellSheet.pdf


October issues - the most anticipated and widely read issues of the year

Sanitary Maintenance Cover
“Keeps me updated on the companies, people and products within our industry
— John Howard, Region Manager, Quest Specialty
Sanitary Maintenance October — ISSA Show Issue

Advertise in October - get a FREE Product Release in November Sanitary Maintenance

ISSA Show Guide: Everything distributors need to get ready for the Las Vegas event — Includes Bonus Distribution at the Show

Cover Story: Profile of Meredith Reuben, CEO of EBP Supply. Third-generation leader of the 100-year-old distribution company. Hygieia Network 2018 Woman of the Year.

Janitor Carts: How to sell carts to healthcare, hospitality and large commercial facilities

Vacuums: The benefits behind the move to cordless backpack and upright vacuums

Diversified Lines: Foodservice, Safety, Office Supplies, Laundry: Why distributors should offer non-traditional products. BONUS! Half and full-page advertisers of non-cleaning products receive a free advertorial


Contracting Profits
“Gives me good perspectives that help me run my business
— Christy Sauer, Owner, True Clean
Contracting Profits October — ISSA/BSCAI Show Issue

Advertise in October - get a FREE product release in November Contracting Profits

BSCAI Contracting Success Conference: A preview of BSCAI's biggest annual event, included in all BSCAI attendee tote bags

ISSA Show Preview: A look at this year's Las Vegas convention — Includes Bonus Distribution at the ISSA Show

Cover Story: Steve Crain, the new president of 4M Building Solutions, shares his vision for the future without having the Murch name

Cleaners/Disinfectants: How BSCs can take a proactive infection mitigation approach before the cold and flu season


Facility Cleaning Decisions
“Great information. Easy format and to the point. It gives me ideas.
— David Howell
Facility Cleaning Decisions October

Advertise in October and get a free product release in November Facility Cleaning Decisions

ISSA Show Coverage: What's new and exciting at the 2019 ISSA Show — Includes Bonus Distribution at the ISSA Show

Cover Story: Justify cleaning costs: Comparing cleaning costs to the costs of infections, slip and fall, and loss of public faith

Advancements in Green and Sustainable Initiatives: When and why to invest in onsite generation

Preparing For Winter Weather: Timing the spread of ice melt before, during, after a snow storm

Cleaning Carts & Mopping Systems: Mopping horizontal and vertical surfaces

Creating Healthier Schools: Creating a more professional workforce with cleaning for health in mind

Green Cleaning: How facility cleaning executives can improve/support green and sustainable initiatives


OCTOBER WEBCAST: Incorporating Sustainability into Your Cleaning Program — October 10
Presenter: Stephen Ashkin, President, The Ashkin Group

Webcast sponsorship is an easy way to generate leads plus position your company as an industry thought leader at the same time. Webcast sponsorship gives you 60 minutes of undivided attention with hundreds of buyers. After the webcast you receive contact info for all registrants and attendees — including email addresses!

Interested? Sponsorship details are here.


Want to learn more about our cleaning industry research and upcoming marketing opportunities? Contact me, Rob Geissler — rob.geissler@tradepress.com, 414-228-7701 ext. 461
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